Next Fragrance · DTC fragrance
TikTok ads agency TikTok ads that turn scrolling into sales.
Native vertical video, Spark Ads and TikTok Shop, made without anyone having to dance.
Who this is for
If you grow through attention, this is your page.
You win when people discover you, remember you and buy on impulse or inspiration. TikTok, Pinterest and Snapchat are built for exactly that.
- Ecommerce and DTC
- Fashion and beauty
- Homewares and lifestyle
- Food and hospitality
- Apps and consumer tech
- Youth and culture brands
The first three seconds
One product. Three hooks.
The hook decides whether anyone watches past second three. So we never launch a single video: we launch the same product with different openings (a question, a demo, a reaction) and let the numbers pick the winner.
Then we cut the next round from what won. You can see the kind of work we make in our creative library of vertical video and product renders.
- Several hooks per product, tested side by side
- Native vertical video that looks like TikTok, not TV
- Winners recut and rerun; losers switched off fast
“No, you don’t have to dance.”
Choose who’s on camera.
Three ways to make the videos. Most brands mix them, and the test results decide the split.
Creators film it
Real people using the product: the most native look, and the fastest way to test. Usage and whitelisting terms are agreed with each creator up front, so nothing runs without permission.
You, on camera
Your story, your voice. The highest trust, and it needs a few hours a month. Scripted with you, usually filmed in one session, edited by us.
Product only, no faces
3D, macro and motion footage with text-led hooks. Great for products that look good, and the quickest to turn around. For product-only creative, we use 3D product renders.
Spark Ads and TikTok Shop
Organic and paid, working together.
Spark Ads
Boost your best organic posts and creator posts as ads, keeping the likes, comments and follows they have already earned.
TikTok Shop
Checkout without leaving the app, where TikTok Shop is available for your market. Fewer steps between the scroll and the sale.
Creator whitelisting
Run ads from a creator’s handle, with their permission, so the ad reads like their post rather than yours.
Is TikTok the right platform?
Sometimes it’s Pinterest or Snapchat.
We pick the platform from the product, not the other way round.
TikTok
Impulse products at an easy price that show well on video. Broad reach, and native creative beats polished ads. Best for: consumer brands that grow through content.
Pinterest
Home, fashion, weddings, beauty. People use it to plan purchases, so it works as a visual search and shopping engine, not just a mood board. Best for: considered lifestyle buys.
Snapchat
Under-25 audiences and AR try-on, in full-screen vertical video. Best for: youth brands, apps and awareness.
X
Real-time reach around news, culture, tech and finance. Better for launches and timely moments than for steady sales. Best for: launches and early adopters.
What a month looks like
Videos made, tests run, a report.
- Week 1
Brief and scripts
Hooks, angles and who is on camera, planned around one product and one offer at a time.
- Hooks
- Angles
- Creators
- Weeks 2–3
Shoot and launch
Videos filmed or rendered, cut for each placement and launched as a test, with tracking checked before a dollar is spent.
- Filming
- Editing
- Launch
- Week 4
Report
Winners, losers and next month’s plan, in plain numbers: what sold, what it cost and what we test next.
- Winners
- Losers
- Next month
When not to
When TikTok isn’t the answer
Worth it when
- Consumer products that show well on video
- You can get product to creators
- Your store converts on a phone, where every click lands
Not yet, if
- You sell high-ticket B2B, where LinkedIn ads reach the people who sign
- You can’t get product to creators
- The mobile checkout is slow, so ecommerce web design comes first
Case study
Do I need to be a big brand to work on TikTok?
No. Smaller brands win on TikTok every day with native content that looks like a TikTok, not a TV ad. What matters is a product that shows well on video and enough creative to test. Our guide to what it takes to make TikTok ads work covers the rest.
Do I need expensive video production?
No. Polished ads often do worse than native, phone-shot content. We help you make simple creative, test it fast and keep what lands. If a face is not right for the product, 3D renders or studio footage can carry it.
Isn’t Pinterest just for weddings and recipes?
No. Pinterest is a visual search and shopping engine where people plan purchases. For homewares, fashion, beauty and lifestyle, it is a quiet earner most brands ignore.
What budget do I need to start?
Enough to learn: enough on one platform to test a few hooks properly before judging it. What that is depends on your product and margins; if your budget is too thin, we will say so before you spend it.
Do you need our products?
Yes, if creators are filming: they need the real thing in hand. If getting product to them is hard, product-only creative from 3D renders or studio footage works instead.
How many videos a month?
It depends on your budget and how quickly you can approve them. We agree the volume before the first shoot, and every video goes into a test, not a drawer.
Can you post organically too?
Organic posting is scoped separately. Spark Ads let us boost your best organic posts as ads, so the two work together.
Where are you based?
In Adelaide, at 217 Flinders St, and we run TikTok campaigns for brands across Australia. Melbourne brands weighing it up can read who TikTok ads in Melbourne work for.
Ready when you are.
No pitch deck and no lock-in contract. Just a straight answer on what to fix first.